Kaidi is a generous, thought-provoking, and transformative coach.  She immediately established a relationship of trust that allowed me to access the deep (and sometimes dark at the time) places within me, resulting in powerful learnings and resilient, lasting choices.  As a result of our time, I am now the architect of my own life and how I experience it.  Within our coaching relationship, I deepened my understanding of who I am as a leader and further embraced my own style as an executive at a fortune 500 company, left that company on a high note and started my own successful business, and now live a fulfilling life as a fully present mom, wife, leader, wife, and friend.  It's the greatest investment of time and money I have ever given to not only myself -  but to my  teams, my family, and my friends.

J. Paster Detmer, MBA, CPCC

What's Included 

Module 1: Work Smarter, Not Harder

Are you tired of feeling like you're constantly spinning your business wheels with nothing to show for it? It's time for a change, and we have just the solution.

Module 1 is designed to help you finally break free from the cycle of working harder than you should. It's time to start working smarter and fuel your business in a more efficient way. This is your opportunity to make that last, focused push towards success. Let's work on it together and make it happen.

During Module 1, we’ll:

• Fix the Leaks in Your Current Marketing Plan – We’ll look at all the progress you’ve made and create an actionable, strategic marketing plan to up level your business (and we’ll do it all without tearing your business down to the foundation and starting over—no one has time for that!)
• Dig Into Your Financial Security – with 3 simple questions that will tell you at a glance where you need to focus your efforts.
• Discover an Easy 4-Step Plan to Organize Your Days – Put an end to work stress once and for all with this simple tool.
• Create Your Dream Work Schedule – No more working a 9-to-5 or a 9-to-9, together we’ll create a schedule that gives you the time and freedom you’ve been looking for (isn’t that why you started your business in the first place?)
• Kick Time-Suckers to The Curb – Busy work isn’t profitable work, but it can be hard to know the difference. In module 1 we’ll get all your ducks in a row, and end the time-sucking business tasks so you can earn more of a profit.
• Take Inventory of Your Resources – So you can finally take advantage of the content creation secret of top-earning coaches and service providers.
• Look at 4 Ways to Instantly Add Hours to Your Day – Including one most entrepreneurs avoid (but that they really need to do more of!)
• Go From Chaos to Clarity – Your business can’t thrive in overwhelm, so we’ll trade it for a clearly driven plan that gives you your best year (just this piece alone can mean the difference between a profitable business and another stressful year).

Module 2: Planning Your Profitable Programs

You've got a fantastic idea, and now it's time to turn it into reality. Module 2 takes your brilliant concepts and helps you bring them to life, and ready to share with the world. You'll develop a plan to showcase your ideas in a way that captures attention and delivers results. Don't let your ideas sit on the shelf any longer - let's make them shine. During Module 2, we’ll cover…

• How to Plan Your Promotional Window – Knowing when to market your programs is the only way to convert and sell. We will nail every inch of this process down so you’re never again left wondering, “What should I promote now?”
• How to Structure a Membership Program for Maximum Profits – Get this right, and your monthly income will be consistent and predictable, too!
• 3 Easy Ways to Boost Your Income – Implement just one of these for nearly instant results
• 5 Simple Methods to Get Your Audience to Take Action – And not one of them involves a false scarcity timer on your sales page.
• The Critical Act of Infusing Your Character – You’re not a generic entrepreneur and we’ll make sure your program offers are unique to you, your style, and your brand. Skip this and you risk looking like just another “me too” coach!
• The Delicate Balancing Act of Choosing the Perfect Platform – Deliverability is essential for a course to run smoothly. We’ll choose wisely and help give your users a friendly experience so they come back for more—and keep your stress levels down, too!
• The Ins and Outs of Running a High-Performance Team – Every task should not fall in your lap, but building a team can feel scary. This section takes away the stress of this critical business function so you can move on to more important things.

Module 3: Designing Your Programs

In this module we’ll cover the core basics of how to identify the best offer for your audience so that you’re sure to build a hot-selling program your ideal clients will be excited to join. During Module 3, we’ll cover everything you need, including…

• How to Nail Your Brand – It’s not just about your style, and frankly, if you get this wrong, nothing else will work either. We’ll dig deep into branding in this section so you can build a solid foundation for the next steps.
• 4 Must Have Elements of Every Great Program – Miss even one of these, and your promotions will fall far short of their potential.
• 3 Elements of a Killer Product Title – Get this right, and your ideal client will know in an instant that she simply must have this program.
• The Truth About Designing A Hot-Selling Offer – Look out world, we’re coming through! There’s more to it than just having a vision, but this module takes you by the hand so you can quickly create an irresistible offer your ideal client will LOVE.
• Effective Team Management – Team support is essential for things to run smoothly, so even build a team, keeping them on task can be a whole new learning curve. Don’t skip this section if you want your business to run like a well-oiled machine.
• The 2-Step, Dead Simple Product Planning System – If you can answer two questions, you can create an in-demand program.
• The Secret Sauce to Easier, More Effective Marketing – We all want to work less and earn more, and this section holds the key.
• 5 Tools That Make Team and Project Management Easy – And 3 of them are FREE.

Module 4: Planning Your Promotions

Get ready to take your promotion game to the next level with Module 4! You'll learn how to create a top-notch promotion plan that will set your marketing in motion and drive sales. It's time to lay out your promotions and marketing efforts, quickly and effectively. In this module, you'll discover everything you need to know about planning your promotions wisely. Say goodbye to guesswork and hello to a strategic approach that gets results, including:

• Why Getting Noticed = Getting Sales – And how to brand yourself and your business with authority and confidence so you can attract those sales. We will generate a buzz and connect with the right potential sharers, customers, and even JV partners.
• The Right Way to Promote Your Sign-Up Incentive - Social interaction and email marketing go hand in hand. Put aside those tired old methods that don’t work, and adopt a new plan that’s proven to bring new subscribers into your funnel.
• How to Manage Social Media Promotions without getting sucked into an all-day Facebook session.
• 3 Ways to Promote Your Free Opt-Ins (and my favorite free tool that makes beautiful social designs easy).
• The Importance of Personality, Prizes and Parties – Even the most serious professionals will let their hair down a little and enjoy contests and giveaways, and you should, too! Here’s how to do it the right way, without overwhelming yourself or your audience.
• 9 Proven (and Popular) Opt-In Incentives – don’t waste time and energy on what doesn’t work! Just pick one item from this list and start promoting.
• 7 Ways to Build a Buzz and Get Your Audience Excited – This kind of pre-promotion is invaluable when it comes to your product launch, and any of these are easy and fun to do.
• Planning Early for BIG Results – Know which promotional vehicles will work for you (and which ones to avoid) so you can easily create your amazing business year. And of course, we’ll give you the tools you need to repeat this profitable planning system year after year!